Ribbing for Artic

HBW Group proudly collaborated with e-ribbing to champion the "RIBBING FOR ARCTIC" expedition, extending our unwavering support and endorsement to this crucial mission.

During the summer of 2022, the intrepid crew of Ribbing For Arctic embarked on a remarkable journey, navigating the frigid waters of the Arctic Circle aboard a rigid inflatable boat (RIB). Departing from the European coast, their ambitious route spanned from Iceland to Greenland, culminating in a traverse of the legendary Northwest Passage situated in northern Canada.

This pioneering expedition was driven by a multifaceted mission. Foremost among its objectives was the imperative to raise awareness and document the tangible impacts of climate change in the Arctic region. Additionally, the expedition sought to establish connections with indigenous Inuit communities, offering vital medical and material assistance generously provided by HBW Group.

At its core, Ribbing for Arctic serves as a potent catalyst for environmental advocacy, underscoring the urgent need to address climate change, widely acknowledged as the paramount challenge of our era. By spotlighting the Arctic's plight, this initiative amplifies the imperative for concerted global action to safeguard our planet's fragile ecosystems and preserve them for future generations.